Mr. Danish Chopra & Mr. Everett Lynn | Amenify India
Did you know we can now walk on Mars without ever leaving our Earth? It’s true! The fusion of Artificial Intelligence (AI) and Virtual Reality (VR) is creating a revolution in exploration across industries, opening doors to a virtual reality that was once confined to fiction.
Forget flipping through design catalogs or struggling to visualize your dream space. Instead, you’re virtually walking through your dream home, with textured walls, perfectly placed furniture, and your chosen lighting, all without laying a single brick in reality.
Amenify India, a pioneer and a leader in innovative AI and VR-powered spaces, is taking the interior design industry by storm. Founded by the director duo of Danish Chopra and Everett Lynn, Amenify is ushering in a new era of interior design, transforming concepts into immersive experiences.
With $20 million raised to date, Amenify operates a technology platform providing lifestyle services to multifamily residents in the USA. Amenify India provides interior furnishing, lifestyle, and maintenance services to residential and commercial clients in India, powered by a technology platform utilizing 3D Augmented reality, Virtual reality, and Artificial intelligence.
Danish Chopra is a transformative leader known for his decisiveness, empathy, and ability to elevate product offerings and engineering teams, rivalling larger competitors. He is a proven problem-solver with a knack for launching impactful features across complex technical landscapes. His productivity, efficiency, and inspirational attitude drive optimal results, making him an invaluable asset and propelling Amenify to unprecedented heights.
We are featuring the remarkable story of Amenify’s visionary leaders, Mr. Danish Chopra and Everett Lynn, among the “The 10 Most Leading Entrepreneur Of The Year 2024”. Keep reading for an enlightening conversation filled with insights and invaluable lessons.
Brief us on the inception story of Amenify.
Amenify was founded in 2017 with a vision to transform home living through various lifestyle services at the click of a button. Since our inception, we’ve garnered over 35,000 five-star ratings and have had the privilege of serving over 100,000 clients. Today, Amenify uses an AR, VR, and AI-based technology platform to create a truly transformative experience in home and office spaces in India.
How do you maintain an equilibrium between your personal and professional endeavours?
As an entrepreneur, I understand the importance of hard work, but I also recognize the necessity of maintaining a healthy balance between my personal and professional lives. At Amenify, we prioritise work-life balance by cultivating a supportive culture that encourages flexibility and provides paid time off, so our team members can manage their personal commitments without compromising on their professional goals.
Entrepreneurial journeys often involve struggles; how does yours compare to others?
As entrepreneurs, we’ve all persevered and faced our share of challenges. From finding a product market fit in this competitive world to developing a robust, secure technology platform that scales to the masses or securing your next round of funding amidst market fluctuations, each brings a new set of challenges.
However, my unwavering commitment to our company, our customers, and our team has always been my guiding light. I firmly believe that every setback has propelled me forward in the face of adversity.
Describe the range of clients you work with, including any standout cases.
At Amenify, we’re passionate about serving a diverse clientele, including residential and commercial clients, as well as local and national chains. Our technology platform is designed to address the unique needs of each client, fostering strong partnerships built on trust and collaboration. Special mentions include our partnerships with national chains, which have embraced Amenify’s innovative approach to standardizing commercial maintenance services.
What strategies do you employ to stay abreast of evolving market trends?
Staying ahead of market trends is paramount in the ever-evolving real estate landscape. At Amenify, we leverage data, actively seek industry insights, participate in conferences, and study research papers to anticipate shifts in consumer preferences and adapt our offerings accordingly. But it’s not just about knowledge; it’s about action. By embracing innovation every day and remaining lean and agile, we ensure that our services remain relevant and impactful in an increasingly competitive market.
From your perspective, is research and development (R&D) critical for driving the company’s growth?
Research and development are at the core of our growth strategy at Amenify. We wholeheartedly acknowledge the importance of innovation in driving sustainable growth and heavily invest in R&D initiatives. From conducting research papers to securing patents and even summer internship programs for special projects, we leave no stone unturned in our pursuit of innovation. By continuously refining our technology platform, we stay at the forefront of the industry, delivering unparalleled value to our clients and enhancing their overall experience with our services.
How do you prioritize employee satisfaction at Amenify?
Employee satisfaction is unequivocally one of our top priorities at Amenify. We firmly believe that engaged and fulfilled team members are the cornerstone of our success. We foster a positive work environment, cultivate open communication and mutual respect, and provide paid professional development opportunities, training, and a strong emphasis on work-life balance. Additionally, we actively seek feedback from our team members on a regular basis to address any concerns and ensure that their voices are heard and respected.
Who are your role models, and what do you convey further to the ones who look up to you?
I look up to visionary leaders who have disrupted and revolutionised industries and paved the way for innovation at scale—there are many. They’re a constant source of inspiration! Their passion, disruption, and ability to make waves are truly motivating.
Through mentorship and guidance and with an empathetic approach, I try my best to empower aspiring entrepreneurs to pursue their passions and overcome obstacles on their entrepreneurial journey.
My message to those looking up: Embrace the challenges; they’re stepping stones to growth. Stay laser-focused on your vision, no matter what. And never stop learning and growing.
How do you view the role of entrepreneurs in the entrepreneurial community?
Entrepreneurs play a vital role in driving economic growth and fostering innovation. I firmly believe in the power of entrepreneurship to create positive change and drive meaningful impact in society. By championing entrepreneurship at the college level and supporting aspiring founders through various private and public initiatives, we can contribute to a thriving ecosystem of innovation and opportunity. Equipping young minds with the tools and resources they need to chase their dreams is incredibly rewarding.
What advice do you have for entrepreneurs who let stereotypes deter them from pursuing their dreams?
My message to those entrepreneurs would be: Break free from the mold! Don’t let preconceived notions and societal pressure limit your potential. Don’t worry too much about making money in the beginning. Realize your strengths and areas for improvement; find a niche based on your unique perspective and passion; and then give it enough time to bear fruit. Remember, success is a marathon, not a sprint.
Surround yourself with a supportive network—mentors, colleagues, and friends who believe in you. Stay resilient, and let your passion fuel your journey toward success.
What are the company’s future plans?
Looking ahead, Amenify India is committed to expanding our reach and enhancing our offerings to serve our clients better. We aim to scale our platform nationally, establishing ourselves as the go-to solution for interior furnishing and maintenance services across Tier 1 and Tier 2 cities in India. Our vision is to redefine the standard of interior design and lifestyle services, setting new benchmarks for excellence in the industry.
Can you share some milestones that the company has achieved?
Amenify has raised $20 million to date, boasts 35,000+ five-star ratings, 100,000+ satisfied clients since inception, partnerships with leading B2B firms, and recognition from industry peers. But the numbers that truly matter are the smiles on our clients’ faces. However, our most proud achievement lies in the positive impact we’ve made on the lives of our customers by transforming living and work spaces and creating vibrant spaces where people love to spend their valuable time.
Could you shed light on the company’s CSR endeavours aimed at benefiting society?
At Amenify, we believe success should be shared by giving back to society and making a positive impact on communities. With our CSR initiatives, we support local pros and sustainability efforts, striving to create a more equitable and sustainable future for all.
Lastly, is there a message you would like to give to Tycoon Insights readers?
To the readers of Tycoon Insights, I extend my heartfelt gratitude for your interest in Amenify’s journey. The entrepreneurial journey is an exciting one, filled with challenges and triumphs. As entrepreneurs, we’re united by a shared vision of creating value and making a positive impact in the world.
And my message is— Embrace innovation, chase your dreams with relentless drive, and never underestimate the power of collaboration and perseverance. Together, we can shape a brighter future, not just for ourselves but for generations to come.
